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Rootine is revolutionizing the future of supplements by offering personalized health solutions through their Smart Multivitamin and adaptogen drink mixes. Their unique approach combines science and data to provide tailored nutrition based on individual health needs, utilizing at-home lab tests and microbead technology for optimal dosages. With a focus on circadian health, Rootine's products target key wellness concerns such as sleep, stress, and productivity, making them a strong player in the health and wellness market. Their mission is to empower individuals to achieve vibrant health through innovative and accessible solutions, appealing to a growing consumer base increasingly aware of their health needs.

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